Articles tagged 'Implementation'

Taking Advantage Of A Content And Commerce Strategy

Jan 13, 2017 | Jon Faber

If you’ve recently discovered the value of adopting the content and commerce approach for your B2B marketing strategy, your next question might be: “How can I prepare my organization for the content and commerce approach?”

Fortunately, adopting content...

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Product Segmentation

Jul 6, 2016 | Mark Troast

In our previous blog post about adopting Envoy, we covered designing for digital first. In part 3 of this series, we'll examine product segmentation.

Product segmentation continues to be a "wouldn't that be nice" concept for many footwear and apparel...

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What you need to know about centralized product data workflow

Apr 8, 2016 | Mark Troast

Adopting Envoy can often shine a light on missing pieces in your brand’s business solutions. One of the most common issues we’ve seen is that when adopting an efficient, modern system in one part of your business, inefficiencies elsewhere become more...

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Improving Wholesale B2B User Adoption - The Human Centered Design Approach

Mar 31, 2016 | Christopher Morse

Creating a solid user training plan is a significant, yet often overlooked component of implementing a new wholesale B2B system. And the lack of a pre-rollout training plan does not just mean an increased risk of scheduling conflicts and headaches...

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Turn Your B2B Into A Strategy For Success, Part 2 - The Cost of Implementation

Mar 4, 2016 | Appropos

Congratulations! Your business has decided to adopt a new B2B platform.

As we mentioned in the first post of our four-part series, Turn Your B2B Into a Strategy for Success, organizations and businesses can expect to face some common challenges when...

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Turn Your B2B Into A Strategy For Success, Part 1 - Identifying the common challenges of adopting a B2B platform

Feb 19, 2016 | Appropos

You’ve cleared all the hurdles to ditch your antiquated order placement process and decided to adopt an integrated B2B platform. The budget is approved, IT is on board, leadership has signed off on the idea, and your team is excited about a better...

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Converse Implements the Envoy B2B Platform

Jun 2, 2015 | Envoy

We are excited to announce that Converse has chosen to implement the Envoy B2B platform for its European market. Converse will be rolling Envoy out to its sales reps and retail accounts across Europe to further its B2B strategy and increase their speed...

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