Articles tagged 'Commerce'
Apr 25, 2017 | Envoy
Howler Brothers teams up with Envoy and adopts the new Envoy Core B2B platform focused on delivering content and commerce features to growing companies.
GRAND RAPIDS (Mich.) - Envoy, a technology company providing innovative wholesale business-to...Read More
Mar 22, 2017 | Envoy
FootJoy moves to Envoy platform and will implement new content and commerce features to enhance brand experience.
GRAND RAPIDS (Mich.) - Envoy, a technology company providing innovative wholesale Business-to-Business (B2B) software solutions, announced...Read More
Jan 13, 2017 | Jon Faber
If you’ve recently discovered the value of adopting the content and commerce approach for your B2B marketing strategy, your next question might be: “How can I prepare my organization for the content and commerce approach?”
Fortunately, adopting content...Read More
Dec 29, 2016 | Jon Faber
This has been an amazing year for Envoy. Thank you to everyone that shared our success in 2016. We look forward to an exciting 2017 as we continue to grow our company, and lead in our industry.
01. Advisory Board
This year we implemented a new Advisory...
Nov 23, 2016 | Byrum & Fisk Communications
New updates enable footwear, apparel and accessories companies to reach B2B customers through in-platform marketing materials and campaigns, bringing together content marketing and e-commerce.
GRAND RAPIDS (Mich.) - Footwear, apparel and accessories...Read More
Nov 17, 2016 | Kara Hoffman
The easiest way to accomplish a successful go to market launch is to utilize a third party photography service. Planning ahead and ensuring all products are documented and photographed in advance will lead to a smooth pre-season, a successful launch...Read More
Sep 29, 2016 | Jon Faber
It’s likely that, as a channel, your wholesale B2B eCom platform has mostly been where you park existing buyers. As a platform, it’s helped those buyers replenish products and has been viewed as an order-capture utility.
Believe it or not, an eCom...Read More
Aug 22, 2016 | Mark Troast
The phrase "product life cycle" suggests a smooth, linear process of designing, manufacturing, marketing and selling a product. In a perfect scenario, a product would move seamlessly through several milestones until it lands gracefully in a customer...Read More
Jul 28, 2016 | Jon Faber
As a wholesale B2B marketer in the footwear and apparel industry, it’s likely one of your goals is making sure content and product information reflects your brand’s story. From product images and descriptions, to sales presentations and catalogs, all...Read More
Jul 22, 2016 | Mark Troast
It’s easy to undervalue any part of a wholesale B2B e-commerce system that is not directly involved in capturing orders. Although capturing orders is a fundamental part of B2B, focusing on it exclusively can often be a sign of a limited view of what...Read More
Jun 28, 2016 | Team Envoy
Congratulations to all of our clients on another outstanding season! Working together we were able to achieve another successful go-to-market.
So far this season, Envoy and our clients have worked together to:
Create 46 interactive catalogs
May 20, 2016 | Jon Faber
This year we will globally transition a competitor's largest client to our platform. From Envoy’s perspective, what does it mean that this was both possible and successful? Looking at the competitor’s steps since then, what context can be added? Lastly...Read More